🎮 Drifter

Privacy Policy

Last Updated: February 10, 2026

Developer: MadFox

App Name: Drifter

Package Name: com.madfox.donttouchtheline

Introduction

MadFox ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application Drifter (the "App").

Please read this Privacy Policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not use the App.

Information We Collect

1. Information Collected Automatically

When you use the App, we automatically collect certain information through third-party services:

a) Analytics Data (via Firebase Analytics)

We use Google Firebase Analytics to understand how users interact with our App. This service collects:

  • Game Events: Game starts, game overs, scores, session duration
  • User Interactions: Button clicks, settings changes (sound/haptics toggles)
  • Device Information: Device model, operating system version, screen size
  • App Performance Data: Crash reports, app version, session duration
  • General Location: Country and region (derived from IP address, not precise location)
Important: Firebase Analytics does NOT collect your name, email, phone number, precise location, photos, contacts, or any information that directly identifies you.

b) Advertising Data (via Google AdMob)

We use Google AdMob to display advertisements. AdMob automatically collects:

  • Advertising Identifier: A unique, resettable device identifier (AAID on Android)
  • Device Information: Device model, OS version, screen resolution
  • IP Address: Used for geolocation and fraud prevention
  • Ad Interaction Data: Ad views, clicks, and impressions
  • App Usage Data: Session duration and in-app interactions

2. Information Stored Locally

The following information is stored only on your device and is never transmitted to our servers:

  • Best Score: Your highest game score
  • User Preferences: Sound and haptics settings

This data is stored in the App's private storage and is not accessible to other apps, automatically deleted when you uninstall the App, and never shared with third parties.

How We Use Your Information

We use the collected information for the following purposes:

  1. App Functionality: To provide core game features and save your preferences
  2. Analytics: To understand user behavior and improve the App experience
  3. Advertising: To display relevant advertisements and support free access to the App
  4. Performance Monitoring: To identify and fix bugs and crashes
  5. App Improvement: To develop new features based on user engagement patterns

Third-Party Services

We use the following third-party services that may collect information:

Google Firebase Analytics

Purpose: Usage analytics and app performance monitoring

Data Collected: Anonymous game events, device info, app interactions

Privacy Policy: firebase.google.com/support/privacy

Data Retention: Firebase retains analytics data for 14 months by default

Google AdMob

Purpose: Display advertisements

Data Collected: Advertising ID, device info, ad interaction data

Privacy Policy: support.google.com/admob/answer/6128543

Ad Personalization: AdMob may use your advertising ID to show personalized ads

Google Play Services

Purpose: Core Android services required by Firebase and AdMob

Privacy Policy: policies.google.com/privacy

Important: We do not have control over the data collection practices of these third-party services. We encourage you to review their privacy policies.

Data Sharing and Disclosure

We do NOT sell, trade, or rent your personal information to third parties.

Information may be shared in the following circumstances:

  1. With Google Services: Analytics and advertising data is shared with Google (Firebase and AdMob) as described above
  2. Legal Requirements: We may disclose information if required by law or in response to valid legal requests
  3. Business Transfers: In the event of a merger, acquisition, or sale of assets, user information may be transferred

Your Privacy Rights and Choices

Opt-Out of Personalized Advertising

You can opt-out of personalized ads through your device settings:

Android:
  1. Go to Settings → Google → Ads
  2. Enable "Opt out of Ads Personalization"
  3. Or reset your Advertising ID

Reset Advertising ID

Android:
  1. Go to Settings → Google → Ads
  2. Tap "Reset advertising ID"

Data Deletion

To delete your data:

  • Local Data: Uninstall the App to delete all locally stored data (scores and settings)
  • Analytics Data: Request deletion through Google's privacy controls at myaccount.google.com
  • Contact Us: Email us at to request data deletion

Do Not Track

The App does not respond to "Do Not Track" signals as there is no industry standard for compliance.

Children's Privacy

The App does NOT knowingly collect personal information from children under the age of 13.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. We will take steps to remove such information from our systems.

Note: The App is not specifically designed for children. If you plan to allow children to use the App, please review this Privacy Policy and supervise their usage.

Data Security

We take reasonable measures to protect your information:

  • Encryption in Transit: All data transmitted to Google services is encrypted using SSL/TLS
  • Limited Data Collection: We only collect data necessary for app functionality and improvement
  • Third-Party Security: We rely on Google's industry-standard security practices for Firebase and AdMob

However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

International Data Transfers

Your information may be transferred to and processed in countries other than your own, including the United States, where Google's servers are located.

By using the App, you consent to the transfer of your information to countries that may have different data protection laws than your country of residence.

For EU Users: Google complies with the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks and GDPR requirements.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

  1. Updating the "Last Updated" date at the top of this policy
  2. Posting the new Privacy Policy in the App (if applicable)
  3. Providing notice through the App or other reasonable means

We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the App after changes are posted constitutes your acceptance of the updated policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email:

Developer: MadFox

App: Drifter

For issues related to Google services (Firebase Analytics or AdMob), please refer to:

Additional Information

Permissions

The App uses the following permissions (automatically added by Google services):

  • INTERNET: Required for analytics and advertisements
  • ACCESS_NETWORK_STATE: Required to check network connectivity for ads

Data Retention

  • Analytics Data: Retained by Firebase for 14 months
  • Advertising Data: Retained by AdMob according to Google's policies
  • Local Data: Retained until you uninstall the App

Cookies and Tracking Technologies

The App does not use cookies directly. However, Google services (Firebase and AdMob) may use cookies and similar tracking technologies. Refer to Google's privacy policies for more information.